We examine market size/trends based on gathered information from key stakeholders, accounting for micro/macro economic and related industry factors.
Through our experience in covering different players in the industry, we are able to provide informations regarding local distribution network and identify exiting problems / gaps among key players.
Examine the local corporate system of the target company based on primary and secondary research.
Grasp the local business of target companies, that are inclusive of sales trends, channels, partnerships and promotions.
We plan and operate different interview methods such as consumer and telephone surveys, mystery shopper, face to face interviews and also products use test.
We will conduct street and internet surveys based on the design and development of the reporting of results and research methodology.
Organize potential / existing customers to get understanding of their needs and requirements, decision-making systems, current vendors, and provide mapping of existing / new product offering to untapped / existing sectors.
Evaluate public informations and data about channel partners / distributors, as well as related stakeholders.
Identify all promising market entry / growth alternatives and examine using matrix of attractiveness and score all the alternatives based on the determined criteria.
Comprehensive market entry / growth / business plan, along with the timeline, significance and suggestion on product portfolio, positioning and client priorities.
See how we make impacts to our clients through evidence-based insights and strategy recommendations.
CASE STUDIESKeep up to date with current dynamic in Iraq market by accessing our Insights section.
INSIGHTS